Imaging USA Join & Go Campaign

Imaging USA is the premier photographic convention and expo in the United States geared specifically for professional photographers. Put on by Professional Photographers of America (PPA), Imaging USA is the main membership driver for the non profit organization.

The Challenge

Crafting a memorable message in a highly photographic-focused environment can be a difficult proposition. Simple, short and flat visuals allowed the advertisements to easily stand out amongst a multitude of professional photographs.

My Role

Responsible for all design deliverables; including, multiple formats in print, messaging, identity, and web.

Featured Work
Systems

Create a good baseline foundation for backend focused engineers to quickly, and efficiently spin up custom applications for internal business partners.

Platforms

Terafina, Inc. streamlines onboarding and sales experiences for banks and credit unions across multiple channels.

Applications

A novel application for managing, utilizing, storing, and sharing Personally identifiable Information when you need it most and at your fingertips.

Applications

Being a homeowner is a job in and of itself. Rümi is here to make home ownership a little bit easier.

Collections

A collection of various editorial package identities that take complex ideas and distill them into simplicity through the use of easily understandable visuals.

Imaging USA is the first major photographic convention & expo of the year and is put on by Professional Photographers of America. A campaign to grow membership and expo attendance.

This piece that compares the two iconic comic book franchises and their cinematic universes to determine who does it best.

Various data visualizations for CNET magazine, editorial and online implementations.